Financial Consequences
Many people have commented to me recently that one of the powerful messages I deliver is the reality that every financial decision is driven by a life issue and every life decision has a financial consequence. In essence, life and financial decisions are totally integrated.
Therefore, when doing financial planning it is absolutely vital that you understand what drives your financial decisions. To me, the primary driver is your financial personality, or what we call your Financial DNA. Your financial personality is in essence your natural born behavior shaped by your environment, experiences and education. Or we can break it down into behaviors, passions, values, beliefs, purpose and knowledge. All of these factors make up who you are and in their own way fundamentally drive your life decisions and consequently your financial decisions.
Where in all of this is money? In reality money does not have a personality, you do, So the real point is that money of itself is not the true driver of your financial decisions. Although, it does trigger many positive and negative emotions which can have a tremendous impact on you.
So, in essence to really get to the heart of your financial plan you need to know what drives you. Many people fail to appreciate this and consequently make decisions which are not aligned with who they are.
Our approach is to use very powerful profiles to help you see all dimensions of who you are and the financial decisions that you are are wired to make. This will get you in touch with your strengths and also your struggles, some of which you may not always be seeing with clarity. Once you get this clarity, it is amazing how you make much more committed decisions. This is what will lead to the results and also a quality life.